Etsy is a popular e-commerce marketplace that allows sellers of handmade and vintage goods to connect with buyers around the globe. It allows small businesses and individual crafters to sell their products easily.
Most of the content of this website is generated by users who themselves choose what products they like. They can create collages of the, publish them as a set and then share sets with other users. The fact that the users have to power to like and share what they like creates visibility for small businesses as well as individual crafters.
Etsy is a great way to start a business because you use have to publish online your crafts and start selling them to the rest of the world.
The audience of consumers on Etsy is huge and allows crafters to sell more than they would have in shops. Etsy is also very affordable for the service it provides for the crafters. Small businesses are often run by one person, especially in the beginning.
With Etsy, business owners have access to an established community of their peers. You can participate in events organised by Etsy vendor communities.
Sellers can join an Etsy Team to meet other business owners with common interests.
Teams work together to learn from each other, collaborate, network, socialise and plan events.
Overall, Etsy is the perfect platform for crafters seeking for visibility. It is also a great social media for users because they can interact with the creations published.